TOKYO – Ikuyo Kawasaki, CEO of Renesas Mobile Corp., doesn’t just contradict the stereotype of the reticent, retiring and inscrutable Japanese executive. He knocks it clean off the shelf and then kicks it around the office.
Although Renesas Mobile, Japan’s mobile chip vendor, is only six months old, it’s already making noise — a lot of which comes straight from Kawasaki’s mouth. He is outspoken in his ambition to turn Renesas Mobile (whose current share in the global mobile handset market remains negligible) into a credible competitor against Qualcomm with a 20 to 30 percent share in the next few years.
He says the catalyst to this boom will be LTE. Armed with a proven and trusted LTE protocol stack Renesas gained from Nokia, Kawasaki likes his odds.
The company, created as a result of Renesas Electronic’s acquisition of Nokia’s modem business, already has 1,900 employees, of which only 550 are Japanese nationals.
While no market analyst dares yet to regard Renesas Mobile in the same class with Qualcomm today, none is underestimating Kawasaki, the architect behind Rensas - Nokia’s modem business merger. That deal literally surprised everyone, and put Kawasaki on the industry’s radar.
Although Renesas Mobile, Japan’s mobile chip vendor, is only six months old, it’s already making noise — a lot of which comes straight from Kawasaki’s mouth. He is outspoken in his ambition to turn Renesas Mobile (whose current share in the global mobile handset market remains negligible) into a credible competitor against Qualcomm with a 20 to 30 percent share in the next few years.
He says the catalyst to this boom will be LTE. Armed with a proven and trusted LTE protocol stack Renesas gained from Nokia, Kawasaki likes his odds.
The company, created as a result of Renesas Electronic’s acquisition of Nokia’s modem business, already has 1,900 employees, of which only 550 are Japanese nationals.
While no market analyst dares yet to regard Renesas Mobile in the same class with Qualcomm today, none is underestimating Kawasaki, the architect behind Rensas - Nokia’s modem business merger. That deal literally surprised everyone, and put Kawasaki on the industry’s radar.
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